Fan Confidence: Was the Purple Really That Bad?

I was bummed out when they changed it but the Red has grown on me?

Also, my sister’s bat mitzvah colors were Teal/Purple and now it makes me vaguely want to twitch for some reason.

to the change. The old uniforms had the advantage that I at least was always able to tell it was a Dbacks game/highlight just by looking. Now with the red, they kinda look like everyone else in baseball. That said, I don’t hate the Red, but it’s still like everyone else

But rather about the brand that went with the Teal/Purple. In some ways, it seems like the Diamondbacks had a clearer idea of what they were as a franchise back in 2001 than they do today. They wore ridiculous uniforms, but they helped create a clear identity separate from any other team in baseball.

Now, the Diamondbacks have little to no brand recognition outside of Arizona, and part of that has to do with moving away from the things that made them unique earlier in the decade, the uniforms being perhaps the most important.

Like I have said before, I would like to see them bring one of the throwbacks into the uniform rotation for home games

plain and simple. I do however love the Saturday blacks. They really should have found a way to integrate copper int the unis…it just seems like the red was a lazy decision.

and purple was the color exclusively worn by Rome’s emperors, so I really wasn’t happy with the cosmetic change to bland red. The only thing I didn’t like about the old school uniforms were the pinstripes, for an obvious reason.

I cringed when the purple & teal team colors were announce… Why do that to our team? I thought to the Johnny Cash Song, A Boy Named Sue, and figured sure, our boys might get teased by other teams, parading out there with purple hats, but maybe, just maybe, it would make them TOUGH, and eventually opponents would begin to fear the purple. I was against the color change. It felt like the team was throwing away our short (albeit successful) history in favor of increased merchandising revenue. But now, years later, the red has grown on me, and I even prefer it over the original colors. I like wearing red and black, and heck, I even wear them on non-game days. I never wore purple or teal.

Oh, and good to see fan confidence bumping up. It’s hard to see from the chart, but I am curious if we are at our HIGH point of the season…

even if it was a professional sports franchise.

I think there should have been an emphasis on Copper from the start. Copper is one of Arizona’s “Five C’s” that you learn about in grade school and we still have major copper mines in Arizona. However, seeing how it was the 90s, I shiver thinking about bad it could have been. Copper / white / black / tan could have been an iconic combination. But unfortunately we now fall into the sea of “red” teams.

Long-story-short, I choose red over purple. Because a sedona-red wall behind my entertainment center looks waaaay better than purple.

Don’t forget, before 2007, we were the Diamondbacks with the diamond above backs. Now it DBacks. Another change not mentioned.

Might want to look at our divisional rivals:

But I am a homer in that whatever my team is wearing, most of the time I like it. Obviously there are exceptions, but I am no fashionista so if it was my team, I liked it. And if it was Dodger blue, I hated it. Or Yankee anything, I hated it.

Ida know, the Sedona Red (like many have said), has really grown on me also.

But it’s just not that original. It seems like there’s a million sports teams with red.

Gold looks nice in the logo, though. Maybe we could get something going like this:

If Black being the predominant color would look better/cool.

And since I’m sick today and have too much time on my hands…

I’ll let history be my judge

With the change to red but unhappy with some of the other changes. I really wish they would have kept the “Arizona” or “Diamondbacks” script across the front of the jersey.


The “Diamondbacks” script definitely needed some updating but it’s still insanely better than the abbreviated “D-backs” script that they use now. Why, OH WHY, are we using abbreviations on jerseys? I also would have liked to keep the pinstripes.

When they first announced the change, I had hoped for something similar to to the old style but reinvented with red. Something like this:

Apologies for the terrible editing:

Then again, that’d make us the “old” Reds. Oh well, I still liked it.

I hated the purple and teal colors! As much as I loved the team, I would not buy any apparel. Just could not walk around in those colors. Is Red & Black common? Yes. Who cares? It looks awesome. AND WE HAVE THE BEST SET OF LOGOS IN ALL OF BASEBALL.

and the original A logo. I like Sprankton’s mock-up, too. Not a fan of the current “D-backs” or “Arizona” script. Don’t love the font. But I do like the black alternates. Quite a lot.

All in all, I think the ensemble in the Gibby photo up top is still my favorite. Nostalgia, I suppose.

I like the purple too, for some reason it looks good even though I hate purple. Though I wish there was more black and the color scheme for the logo looks ugly IMO.

I have not bought one single red item and I’ve been a season ticket holder since 1998. Red is simply awful and totally boring. There is nothing at all distinctive about our look and brand anymore. But the purple and teal were OUR colors. Over time there was a much greater chance you could just wear the purple and team and people would Identify that with the Diamondbacks. I thought it had so much more long-term potential for branding and identity. The red just stinks.

Everybody wears red and blah blah blah

Wish they would use the black jerseys more, I love them. Maybe on Sunday home games since the roof is usually closed anyways, so they won’t be too hot. I like the A logo more than the D logo, too.

The purple should be worn more though, just because of the history.

“Sedona Red” and “Sonoran Tan”, shouldn’t the black tops be called “Rodeo-Chedisky Charcoal”?

I wasn’t thrilled when the new uniforms first came out. Primarily for two reasons, one because there are already plenty of teams using red and we were just going to look like everyone else. Second because the old uniforms were instantly identifiable at a glance.
But…to be fair….the Arizona Red Uniform does seem to have a more “aggressive/win” feel to it as opposed to a “good time/fun” feeling.
Still…there were two things I really like about the old uniforms……the pin stripes (always liked those Yankee Uniforms) and the numbers style….something uniquely Arizona.
Personally…to me it was just a marketing ploy to create more sales….out with the old…in with the new, fans would have to have the new stuff, simple math.

like to pat the asses of their teammates, yet not like to wear purple or “teal”?